Privacy Policy

This Privacy Policy explains how Howsit AI (“Howsit AI”, “we”, “us”, or “our”) collects, uses, stores, and protects information when you access or use our website (https://howsit.ai), applications, AI agents, integrations, APIs, automation tools, and related services (collectively, the “Service”). This Policy also describes your rights and choices regarding your information.

By using the Service or providing us with your information, you agree to the practices described in this Privacy Policy.

1. Information We Collect

1.1 Information You Provide Directly

When you sign up, contact us, or interact with the Service, we may collect:

  • Name, email address, phone number

  • Account login credentials

  • Billing and payment information

  • Business or organisation name

  • Content you upload or generate through our AI agents

We collect this information only when you knowingly provide it or permit access to it.

1.2 Information Collected Automatically

When you use the Service, we may automatically collect:

  • Usage data (pages visited, time spent, features used)

  • Device and connection information (IP address, browser type, OS)

  • Analytics and performance data

  • Interaction data with AI agents and automation workflows

This data helps us maintain, secure, and improve the Service.

2. How We Use Your Information

We use the personal data we collect to:

  • Provide, maintain, and personalise the Service

  • Process account registration and billing

  • Respond to support requests

  • Detect and prevent fraud, abuse, or misuse

  • Improve our platform and develop new features

  • Send service notifications and updates

We may also use your information for internal research and analytics to better understand user trends.

3. AI Interaction Data

Howsit AI uses artificial intelligence systems to generate outputs based on your inputs. The messages you send to AI agents and the responses generated are processed by our systems to operate the Service.

We may retain and analyse anonymised, aggregated interaction data to improve model performance, troubleshoot issues, and enhance features.

Your prompts and inputs are not used to train general public models without your consent.

4. Sharing and Disclosure of Your Information

Howsit AI may share your information in the following circumstances:

4.1 With Service Providers

Third-party vendors and partners who help deliver the Service (e.g., cloud hosts, payment processors, analytics tools). These parties are contractually obligated to protect your data.

4.2 With Integrated Platforms

Where you connect third-party systems (such as messaging, CRM, or automation platforms), relevant data may flow between Howsit AI and those services.

4.3 Legal Requirements

We may disclose data if required by law, subpoena, litigation, or when we believe it’s necessary to protect rights, safety, or property.

We do not sell personal data to third parties.

5. Cookies and Tracking Technologies

We use cookies and similar technologies to:

  • Remember user preferences

  • Analyse how the Service is used

  • Improve functionality and performance

You can manage cookie preferences through your browser settings. If we introduce new tracking technologies in the future, we will update this Policy accordingly.

6. Data Retention

We retain personal information as long as necessary to:

  • Provide the Service

  • Comply with legal obligations

  • Resolve disputes and enforce agreements

If you request deletion of your account, we will remove your personal data in accordance with applicable laws and our data retention needs.

7. Your Rights and Choices

Depending on your location and applicable privacy laws, you may have the right to:

  • Access the personal information we hold about you

  • Correct inaccurate data

  • Delete your account and associated data

  • Object to certain processing activities

  • Withdraw consent

To exercise these rights, please contact us at the details below.

8. Children’s Privacy

Our Service is not intended for users under the age of 18. We do not knowingly collect personal information from minors. If we learn that we have collected information from a minor, we will take steps to delete it.

9. International Data Transfers

Howsit AI may transfer data to countries other than where you reside, including locations where our service providers operate. We take steps to ensure appropriate safeguards are in place to protect your data.

10. Security

We implement reasonable administrative, technical, and physical safeguards to protect your information from unauthorised access, loss, or misuse. However, no security system is completely foolproof.

11. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. If there are material changes, we will post the updated Policy on our website with a revised “Last Updated” date.

Your continued use of the Service after changes means you accept the revised Privacy Policy.

12. Contact Us

If you have questions about this Privacy Policy or wish to exercise your rights, you can contact us:

Howsit AI
Website: https://howsit.ai
Email: info@howsit.ai
Address: 1 Bridgeway Road, Bridgeways Precinct, Century City, Cape Town, 7441