Measure your Business Growth with Advanced AI Agent Analytics Dashboard

Howsit gives you real time AI Agent analytics so you can track engagement, measure performance, and optimise every interaction for growth.

Problem → Solution

Are You Missing Insights From Your Customer Conversations?

Howsit gives you real time AI Agent analytics so you can track engagement, measure performance, and optimise every interaction for growth.

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Real Time AI Agent Analytics

Track conversation volume, response times, user engagement, lead conversions, and performance trends from one intelligent dashboard.


Howsit transforms raw interactions into actionable insights so you can refine workflows and improve results continuously.

Tracks Conversation Performance

Monitor engagement metrics, completion rates, and interaction patterns to understand what’s working.

Measures Lead and Conversion Impact

See how AI Agent conversations directly influence lead generation, pipeline growth, and revenue.

 

 

Identifies Drop Off Points

Pinpoint where users disengage and optimise conversation flows to improve completion rates.

Monitors Team and Agent Efficiency

Track automated vs human escalations, response times, and resolution performance.

 

Asked Questions

Frequently Asked Questions

Our FAQ section covers everything you need to know, from setup and functionality to customization and support.

What metrics does the Howsit Analytics dashboard track?

Howsit’s analytics dashboard measures key interaction and performance metrics including:

• Total conversation volume with AI Agents
• AI Agent messages and replies
• Lead generation and conversion metrics
• Engagement trends over time
• Response times and user interaction quality

These insights help you understand how your AI Agents are performing and where improvements can be made.

How can analytics help improve customer engagement?

Analytics allow you to identify which conversations drive engagement and where users drop off. By understanding engagement patterns, you can refine your AI Agent flows, boost satisfaction, and improve overall engagement.

Can I monitor AI Agent performance across different channels?

Yes. Howsit analytics provides performance insights across all connected platforms — including website live chat, WhatsApp, social channels, and other digital touchpoints — so you can compare engagement in one unified view.

How does analytics help improve conversions?

By tracking completion rates and goal-based events (like demo requests, form submissions, lead captures), Howsit analytics shows you how effectively your AI Agents convert interactions into business outcomes, helping you optimise for better results.

What is fallback rate, and why is it important?

Fallback rate measures how often an AI Agent doesn’t confidently respond and hands users to fallback logic or human support. A lower fallback rate means your AI Agents are better trained, more accurate, and delivering smoother interactions. Tracking fallback helps you refine knowledge and train agents more effectively.

Can analytics be integrated with external reporting tools?

Yes, you can sync Howsit analytics with external reporting tools (like Google Analytics or BI platforms) via integrations, giving you detailed insights into behaviour, engagement trends, and operational performance.

Why Analytics Matter for Your Business

Tracking data isn’t just about numbers, it’s about understanding user behaviour, improving AI performance, boosting customer satisfaction, and driving measurable growth. With analytics built into Howsit, you get the clarity to optimise engagement, identify opportunities, and make data-driven decisions for your business.